Allen Carr's Easyway To Stop Smoking

Statement by John Dicey, Worldwide Director of Allen Carr's Easyway To
Stop Smoking organisation:

By way of introduction - I have been with the organisation for over 10
years and had the tremendous honour of working closely alongside Allen
Carr during that time (and had the even greater honour of being able
to call him one of my closest friends).

During my time with Allen Carr's Easyway I have personally treated (as
a therapist) more than 20,000 smokers who attended our London clinic.
I am also responsible for overseeing the treatment of more than
300,000 smokers who have attended our clinics in more than 38
countries (there are 40 clinics in the UK alone).

Our publi****ng programme is active in more than 40 countries (Allen
Carr's Easyway To Stop Smoking book has sold more than 10 million
copies and counting) and along with that - I also manage our product
development programme (ensuring that Allen Carr's Easyway method is
provided in as many different formats/new media as possible on an
ongoing basis). I am based at our Head Office in London SW20.

Allen Carr's Easyway is run by former smokers who used the method to
stop smoking. This is the case in the UK, in Germany, in Australia, in
Canada, in Colombia, in France, in Turkey....and in every of the 38
countries where the method is delivered at clinics.

On the subject of former smokers who used Allen Carr's Easyway To Stop
Smoking Clinics, books, DVDs, or webcasts and subsequently post
messages sup****ting the method on open forums. I believe that most
'posters' would do so because they found it easy to stop smoking with
the method and wish to recommend it. I think this is understandable
and highly commendable.

I can understand why someone who used the method to quit smoking might
want to argue against advice on forums which they believe to be
counter-productive but I believe they do so without considering the
fact that the forums are designed for people who do not want to use
Allen Carr's Easyway method or haven't heard of it. In either of these
cir***stances I believe that quoting parts/extracts from the method is
a pointless process and likely to result in the alienation of the
forum members.

It is still a free world (just about) and I see nothing wrong with
former smokers who used Allen Carr's Easyway method stating the
following sorts of points on open forums:

- Allen Carr's Easyway method is a different approach and it worked
for me. For more details of Allen Carr's Easyway To Stop Smoking
Clinics and books etc click on your country's flag on www.allencarr.com

- Those who have failed to stop smoking or are struggling to stay
stopped with Allen Carr's Easyway To Stop Smoking book or DVD are
welcome (as pointed out in the books/DVD) to contact their nearest
Allen Carr's Easyway Clinic where advice and guidance is available
FREE OF CHARGE.

The clinics do not simply encourage the caller to book into a clinic
session - instead advice is given on specific questions the caller may
have and guidelines are presented in order to maximise the
effectiveness of whatever Allen Carr's Easyway book/DVD/other has been
used so that (in the case of those who failed to stop) the same item
can be used again more effectively. To contact your nearest clinic for
this sup****t click on your country's flag on www.allencarr.com

Other than the above comments I cannot think of anything else that
someone who used Allen Carr's Easyway To Stop Smoking method could say
on a forum that would be of use or interest (other than to correct any
comments posted about the method which are not true).

I understand that these forums are for those trying to help smokers
quit smoking (or stay stopped) WITHOUT the use of Allen Carr's Easyway
method and although I don't really understand why someone would want
to do that - I fail to see how an Allen Carr's Easyway sup****ter can
help in that situation.

Furthermore - quoting extracts of the method 'at' people on these
forums is pointless, meaningless, and therefore annoying to forum
members. People who do so also damage the reputation of Allen Carr and
Allen Carr's Easyway and should stop doing so. The extracts are
completely out of context and any advice contained in Allen Carr's
Easyway is OBVIOUSLY only useful to someone who is following the
method in full (whether via the book or the clinics or other). To
anyone else the extracts are completely pointless and meaningless.'